Our
Approach

The earlier the better. Working with students from 9th grade gives us the most time to shape their narrative to ensure they are truly unique through course selection, activities, and the overall profile. That said, we can still make an impact for juniors and seniors — the nature of our work shifts from building the narrative from the ground up to reshaping and amplifying what they’ve already accomplished.

About 85% of our students historically have gotten into a T30 school or one of their top 3 choices. Alumni have been admitted to Stanford, Columbia, UPenn, Michigan, Emory, UNC, UT Austin, Georgia Tech, and many other top programs. Unlike some college counseling companies, we do not push students away from applying to a competitive school simply to pad our stats. That said, we’re transparent when a student’s profile isn’t competitive for a particular set of schools, and we’ll try to find stretch schools that are the right fit and help elevate them to get there.

We work with up to 16 students per high school graduating class, ensuring that we are able to provide personalized attention to each of our students.

We don’t have a minimum GPA cutoff. What matters more is whether a student is motivated and coachable. Our goal is to help students elevate from where they are and reach their full potential. That said, we need to be realistic. If a student’s academic profile doesn’t meet certain standards, we’ll have an honest and open discussion about what our realistic expectations are and what schools will be the right fit for them to succeed at. Not every student is going to be accepted to or thrive at a top thirty university, and our job is to help them find excellent schools where they will.

No — and any consultant who does is misleading you. What we can promise is a rigorous, personalized process: a school list built around your student’s real strengths, essays that represent them authentically, and a strategy that maximizes their chances at every school they apply to. While we have a strong track record, as college admissions becomes more competitive every year, no one can guarantee a specific outcome. That said, with the right preparation, we can put your student in the strongest possible position to compete for admission to a top school.

Most of our clients are based in the New York area and the San Francisco Bay Area, but we work with families across Boston, Raleigh, D.C., Atlanta, Dallas, and beyond. All sessions are virtual, so location isn’t a limitation. When students are looking at universities across the nation, it’s important to have a counselor with nationwide expertise. Local counselors often don’t have enough context across state lines.